TIM HORTON BRINGS KENTE CLAUS ON BOARD FOR TV ADS
Don’t be shocked when you get Tim Bits in your stocking this year If you run into Kente Claus at a party or a fundraiser before Christmas and he asks what you want under the tree, tell him a Double-Double and a bag of Tim Bits and you may just get your wish, provided there is a Tims close by. DeWitt Lee, a Toronto businessman and long-time community volunteer and supporter of worthwhile causes here in the city, the Caribbean, and Buffalo, NY, has a not-so-well-kept secret: he is Kente Claus! Kente Claus, thanks to a new Tim Horton’s 30-second TV commercial, is probably becoming the best-known Black Santa Claus in the country. “It's running all month,” he told the Caribbean Camera yesterday. “I'm the 2023 Tim Hortons Christmas Claus!” The spot isn't pushing a product; it is a good news advertisement for Christmas. Kente Claus has a big role in the ad as viewers are asked, “Where do you believe Santa's magic comes from?” Spoiler alert: the answer is, “Maybe Santa magic is...