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Showing posts with the label sean pasternak bloomberg net news scotiabank caribana parade business story joe halstead pictures by Stephen Weir

Bloomberg News: Reggae Music, Wild Parade Send ‘Vibe’ Through Toronto Caribana

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. This story crossed Bloomberg's wire this morning. The feature is the first time in my memory of Scotiabank Caribana (going back 10 years before it was even called Scotiabank) that a business news service has looked at the festival. I obviously didn't write it, but, Bloomberg did use a few of my photographs. Socca Music, Wild Parade Send ‘Vibe’ Through Toronto Caribana By Sean B. Pasternak July 22 (Bloomberg) -- Mention Toronto and steel drums, Carnival and reggae music probably aren’t the first things that come to mind. From July 14 through Aug. 3, however, Canada’s biggest city opens up for Scotiabank Caribana, which promotes itself as North America’s largest celebration of Caribbean culture. Now in its 42nd year, Caribana gives 1.3 million local residents and tourists the chance to see buttoned-down Toronto letting loose, as this year’s slogan -- “Won’t Stop De Vibe” -- suggests. Caribana is best known for its signature parade, set for Aug. 1. Rambunctious crowds line the