Posts

Showing posts with the label Ontario Science Centre
Image
Dr Sharpe in Toronto DR SHARPE HEADED SOUTH TO NORTH TORONTO  TALKS WHALE BUBBLE NETTING! ... Diver Magazine Canadian educated American whale expert Dr Fred Sharpe (pictured below) was in Toronto last week to promote the new Imax film Humpback Whales. The Alaska based whale expert is featured in the new movie because of his leading-edge theories about the social feeding behaviours of this large cetaceans. Narrated by two-time Golden G lobe nominee Ewan McGregor, Humpback Whales is a immersive ocean adventure that invites audiences to dive into the underwater world of these 17-metre, 45 ton mammals. Humpback Whales has been made by Freeman Films who have done many other underwater documentaries including The Living Sea, Dolphins, Coral Reef Adventure and To the Arctic. While many of the science large format documentaries bemoan the demise of the animals they are featuring, Humpback Whales, in comparision is a good news story. Once feared as monsters, and very nearly hu

The summer of the pinball tilts out Monday

Image
  Game On 2.0 Game Outs end of Monday in Toronto Game On 2.0 has been the most popular summer kids' exhibition to play in Toronto for years and years. Sadly the Ontario Science Centre's interactive exhibition flippers out end-of-day, Labour Day Monday. "Outstanding, that is all I can say," exclaimed Anna Relyea, the Science Centre's director of public relations.  " Kids, and their parents took to this exhibition right from our opening press conference back in the spring." This fingers-on show traces the 60-year evolution of the computer game beginning with the pinball machine, moving onto Pong and ending with a futuristic 3-D dome game called Virtusphere .  Virtusphere is played  from the inside of 10-foot hollow sphere -- the user runs freely inside while wearing a wireless, head-mounted display. In all there are 150  games and all of them work.  Gamers can learn about the science that goes into making a computer game, or the

Science and the King and Queen Competition

Image
.  The Award for Innovation in Mas Goes to ‘The Hyper-Physical Being’   Hyper-Physical Being - photo by Anthony Berot   Toronto, ON (August 2, 3013) – With its ambiguous coils unraveling outwards and colourful wings reaching upwards, “The Hyper-Physical Being” is the winner of the Ontario Science Centre’s Award for Innovation in Mas presented last night at the King and Queen Competition at Lamport stadium. The spectacular creation was designed and built by Danzo Balroop and the team at Louis Saldenah’s Mas-K Club. The judging panel was made up of Walter Stoddard and Bernie Hillar of the Ontario Science Centre’s Science Content and Design B ranch, and Dr. Marsha Haynes, Medical Liaison for Merck Canada, who participated in many carnivals in her native Trinidad. “Tremendous research, problem-solving, experimentation and collaboration were clearly displayed at every camp we visited in the days leading up to the competition,” said Walter Stoddard. “’The Hyp

Museum creates content for Facebook. Talks directly to children in their environment

Image
Canada's first cultural attraction to host a Facebook Live event. From the Ontario Science Centre's Da Vinci exhibition Da Vinci would have been impressed. A Facebook First is broadcast live from Leonardo exhibition at the Ontario Science Centre It is what is coming to your Facebook account soon. A couple of weeks ago, radio show host William Doyle Marshall and I took in the very first Canadian museum Facebook "TV" broadcast to be held. The Facebook Live event was at Toronto's Ontario Science Centre (Canada) in their exhibition hall where they have a traveling exhibition about the inventions of Leonardo daVinci. The Science Museum brought in a panel of experts from as far away as Italy to talk on camera to educators and young Facebook followers about the genius of the Italian inventor who died five centuries ago. The hour-long broadcast shown in real time on Facebook had a very large cast of characters (most shown in picture below) and probably had

Steve Jobs, I-Pads, Canon Cameras changing how press conferences are run

Image
Stephen Weir HUFFINGTON POST RAN THIS EDITED VERSION OF A BLOG POSTING ON JANUARY 14th . How Steve Jobs Transformed PR    Huffington Post 1.14.2012      See the full length blog at: http://20minutesoffame.blogspot.com/2011/09/was-it-only-year-ago-that-you-never-saw.html Last month when the Ontario Science Centre (OSC) held a media launch for an exhibition of miniature working models of some of Leonardo da Vinci's greatest inventions, Massimiliano Lisa, curator of the traveling show, dedicated the day to the memory of Steven Job. Lisa (no relation to Mona) compared the game changing genius of Da Vinci to the intellect of the recently deceased head of Apple. The room full of science geeks agreed with the visiting curator. Little did they know how much Jobs has changed how PR people like me stage media events -- including the event they were at. In the old days -- a year ago -- there was a certain never-stray-from blue print for the physical set-up of a press event. The

Maori elders greeted the dawn and then rubbed our noses in it!

Image
. WHALE SHOW OPENING BEGINS AT DAWN IN A PARKING LOT AT THE ONTARIO SCIENCE CENTRE A few minutes into the official opening of Whales | Tohora , a Maori elder told the invited audience that at one time her people were fierce hunters of whales. But, she said, the Maori have changed their ways and are helping the scientific community in New Zealand study the world's largest creatures. Whales | Tohora is a new travelling exhibition that just rolled into Toronto. Opening at the Ontario Science Centre, the whale show includes two enormous, fully-articulated sperm whale skeletons, life-sized reproductions and a crawl-through model of a whale heart. Objects in this 750 square metre exhibition include rare specimens from the Museum of New Zealand Te Papa Tongarewa's whale collection, one of the largest in the world. In addition to the science and biology of whales, Whales | Tohora explores the cultural and historical significance of these creatures to the Maori and Pakeha (non-Maori) cu

Lordy Lordy. Itah Sadu uses Black humour to keep the party rolling Saturday night

Image
. Lord Black fills the cracks in the Calypso Monarch programme - Scotiabank Caribana event at Science Centre Jokes about Conrad Black Itah Sadu has been making a living as a storyteller for almost twenty years in Toronto. She has the ability to make up a humourous story in a New York minute ( I guess I should say a North York minute) and give an Oscar winning performance delivering the goods. She is so fast that audiences don't even realize that when she takes a deep breath on stage she is actually dreaming up her next 2-minute bit to keep everyone amused. Her talents were put to the test on Saturday night at the Ontario Science Centre. Itah was the MC for the annual Soca Monarch Contest. This contest is the culmination of a summer of performances by Calypso singers who fight it out to see who can compete at the Monarch for the right to wear the Calypso crown (there is indeed an actual crown). The evening was plagued with delays. A late drummer meant that the doors opened almost

Cupid has an angel's touch. Teaching visitors to the Science Centre about the heavenly sounds of the Pan

Image
. Scotiabank Caribana Programming at the Science Centre in June 2010 The secret to playing the steel drum? Don't bang the instrument with your "sticks", roll them across the surface of the metal ... or so says pan expert Salmon Cupid. Cupid, a music teacher within the Toronto District School Board is also the inventor of the E-Pan, the world's first electronic steelpan. On Friday morning he was at the Ontario Science Centre with 20 sets of steel pans and his E-Pan. The Ontario Science Centre has become a partner in the annual Scotiabank Caribana Festival. The Science Centre sponsored Salmon Cupid's visit to their building. Cupid had the help of a number school aged players and also called up members of the auidence to come up and learn all about the steel pan. The steelpan, also known as the steeldrum, is an invention that was made in Trinidad and Tobago. It is an acoustic musical instrument indigenous to that nation which remains to this day, the only such inv

Still to be written - Chris Hadfield at the Science Centre

Image
. . Canadian Astronaut talks to Stephen Weir about his upcoming underwater mission - 2-weeks underwater off the coast of Florida

Hubble in orbit on Toronto's Big Screen

Image
. HUBBLE HOOPLA COMES TO ONTARIO SCIENCE CENTRE, HUBBLE FILM'S DIRECTOR OF PHOTOGRAPHYSAYS IT TOOK 20-YEARS TO GET 8-MINUTES OF SPACE FILM James Neihouse, the director of photography for the Hubble Imax film, was a down-to-earth fellow while fielding out-of-this-world questions from the media at a March Toronto press preview held at the Ontario Science Centre. The Canadian film maker talked at length about two decades of challenges he faced in getting useable large format space footage for the movie. Niehouse said the film about the in-space repair and update of the orbiting Hubble Telescope, took 20-years to make and yet has only 8-minutes of IMAX quality out-of-this-world footage. Why? The camera, weighing over 300 kilos, went into space onboard a US shuttle loaded "with just 5,400 ft of film. That's all we could get on board and in the camera!". (footage from helmet cameras and shuttle cameras flesh out the spectacular film). The Shuttle could not accommodate a

Imax Under the Sea Opens Under the Big Screen at Ontario Science Centre

Image
- Producer and Musical Director Maribeth Solomon (right) attend opening of Imax Under the Sea at the Ontario Science Centre in April. At the Opening - Story to Follow